This is AVON's ANEW Youth-Awakening Eyeshadow & Primer Kit in Smokey Violet.
So I didn't like this. Pretty colors but the consistanty of the eyeshadow is very chalky and not pigmented enough. I really caked it on to see the color. After application, the color is more a plum than the violet that it appears to be. I also wish that the primer was a little thicker to allow for the shadow to stick more efficiently. You have to allow it time to absorb/dry. Now that I think about it, since I tried them together, maybe I need to use the eyeshadow alone or with a different primer. Maybe it is the primer that ruins the eyeshadow. It's a nice concept however, but it just does not work for me.